Commissioning jobs from advertising agency is getting more and more popular, partly because of the rising number of small or individual companies on the market. This means that the competition is getting bigger, so in order to sell a product or service you have to stand out.
Acquiring new customers with professional marketing assistance is undoubtedly very effective, but these kind of tasks should be undertaken by specialised agencies. Very often this kind of solution is much cheaper than creating special marketing team in your company.
Advertising agencies can provide services in different areas, such as:
Agencies can be divided according to their services and processes. And so we can distinguish: full service agencies with wide outreach (dealing with PR, project creation, media publications, brand design and so on), and agencies a’la carte, which offer different services according to customers’ needs.
Communication with customer – the key to success or the cause of failure?
Obviously, we don’t have to convince anybody that the most important task in any services are good relations with clients.
How to achieve them? Contrary to general opinion, it is quite easy. Think about:
Resolving the problem? Use CRM system in advertising agency.
Thanks to integration of adequate software with Gmail account, there is a possibility to store all of the customers’ correspondence in one place, dividing it into groups, and following the communication through different channels. InStream offers these possibilities – easy platform, which allows to monitor your communication. You can register here.